[immy]

Why did you already build an Android app? You now have to maintain it as you iterate the product. Did you reach some growth milestone and decide to expand platforms in order to maintain growth? Or did you determine that the p2p nature of your app requires maximal network potential in order to have any traction?

Congrats on your progress. This is a difficult and risky path you’ve undertaken! Having used RockMyRun early on, and the new Nike coaching, I definitely appreciate the coaching and am curious how real-time will help (yay accountability) or hinder (ugh, scheduling) me getting my runs in.

[mknippen]

Regarding Android, you hit the nail on the head. Nearly all of our customers were coming from word of mouth. Runners wanted to have their whole club do a run together, and not having an Android app made it impossible.

In addition, we've had requests for in-person races to offer a virtual option through Charge. This allows us to grow our user base with a unique go-to market strategy, and wouldn't be possible if we couldn't serve 50% of runners

Thank you for the kind words. Two notes for the live classes:

1. For me personally, having the runs scheduled has been one of the biggest reasons for me being successful on the platform. I plan all of my runs on Sunday nights, and they're on my calendar so I don't miss them. 2. If you can only run at another time, we do record many of the classes, and allow you to listen to them anytime you would like. You still get access to the leaderboard because we keep track on how far users have gone at different points in the run.