[pbreit]

I think unfortunately that is a bit too narrow for most startups. I'm not sure if the "master of none" comment was meant to be pejorative but you have to understand that startups have to execute on a wide variety of tasks with limited resources. That doesn't leave much room for non-essential specialization.

[vikasvadlapatla]

I definitely didn't mean it in a pejorative way. I guess my question was, even though the whole concept of Lean Start-ups has gathered pace, why aren't UX folks recruited? Because essentially, both are working towards the same goal - Customer Centric iterative development.

I definitely don't think the role of a UX Researcher is a "non-essential specialization", but it is being overlooked.

This blog post emphasizes my point even more (http://www.smashingmagazine.com/2011/02/24/designing-appropr...)