Not knocking this but I've seen what feels like dozens of script based solutions coming up on HN recently. If the goal is privacy what would this give you over something which runs on the server?
As in server logs? Accuracy would be the main thing. I did a study and found huge number of bots in server logs (AWStats shows 18 times higher number of page views than Plausible on my own website for instance). See https://plausible.io/blog/server-log-analysis
Yea but the target audience for the data is different. For example, I recommended plausible to the head of marketing at my job because she cares about conversion rates, how long people use the site, etc and she gets that from google analytics.
While the sys admins use kibana/grifana to view data the sort of data analytics provides such as where and how people are going, if people are converting, bounce rate aren't important. The raw stats are what are important. I would not recommend plausible to the sysadmins.
True. There's a lot of value in data server logs provide for many use cases. But for sites that use Google Analytics right now, in majority of cases they don't want that data and that data makes their dashboard so noisy that is no longer usable for the purposes they use GA for.
(I'm the co-founder of Plausible)