[Azeralthefallen]

It is already difficult enough to come up with naming things that makes sense. I kind of get "master" when used in the context, however things like "owner" i struggle extremely hard with. Especially since major companies like Microsoft use it.

I remember asking what did they suggest instead of owner, and they basically gave a list of synonyms that frankly did not really work the same way, or are insanely long e.g. "Primary Account Holder".

[morpheuskafka]

"Primary Account Holder" -- have they never heard of the word "slaveholder"?

And of all things, I would think a financial context, which is completely based on the ownership of property, would be OK with the word owner.

[Solvitieg]

I'm surprised I haven't seen "trunk" be suggested more as it works well with the branching analogy. It's used by SVN but I don't think that should matter.