I've seen usage of Google Docs as a generic method for publicizing articles increase a great deal over the past year or two. Especially from China / greater Asia to a lesser extent.
Google Docs makes it easy to add annotations to parts of a text, which you can see used here by the author to add sidenotes, as a comment section and by readers to suggest improvements to the translation.
I'm not aware of it being some general trend, though; I've only seen Jeff Ding use it like that. Could you point to some other writers using Google Docs as a generic publishing method?
Interesting! I checked the comment history, which has a lot of activity. Most of it is spam suggestions, but I also spotted a few that were accepted. I guess they're also using Google Docs for its collaborative features.
I'm not aware of it being some general trend, though; I've only seen Jeff Ding use it like that. Could you point to some other writers using Google Docs as a generic publishing method?