[kortex]

That it more an effect of how we use them in computer geometry. Unit quaternions with ijk plus real map to an xyz tilt plus a rotor. But I believe you could pick any such mapping.

On the other hand, dual quaternions do care which is the dual component, since multiplying by complex numbers looks like true rotation, while multiplying by a dual looks like rotation around a point at infinity, aka translation.

So in that case maybe there is something special about the real component.