[auganov]

Time is on webview apps' side. IMO cordova/phonegap got too big too early and the industry still has a revulsion that may not be justified anymore. I don't think they will ever come to dominate, but I do think hybrids will eventually go back to using webviews.

If groundbreaking UX is your core competency you need native. Hybrids get you neither the best feel nor the best dev leverage. Hybrids are selling the exact same dream phonegap has. But they let developers distance themselves from the bad rep and claim they're doing something different. Alternatively, at the other end, they get developers to build essentially native apps while pretending to save a lot of time.