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by naebother
1931 days ago
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> Instead, Google says its ad-buying tools will use new technologies it has been developing with others in what it calls a “privacy sandbox” to target ads without collecting information about individuals from multiple websites. One such technology analyzes users’ browsing habits on their own devices, and allows advertisers to target aggregated groups of users with similar interests, or “cohorts,” rather than individual users. Oh, turns out you're in a cohort of 1. Privacy sandboxed. |
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