[junklight]

ah bless. Apple product announcement and all the websites and bloggers and journalists are scratching their heads.

"How can I turn this into page views. Gee the overview of what he said - been done a million times. What about slagging it all off - well it is pretty interesting stuff though. I know. I'll come up with a trolling headline and use some tricksy language making myself look cool so it's not really slagging them off at all. hmm. got it. Redefine innovate to mean first one ever to think of an idea. Bingo. "

"Damm. Better start thinking about the next release......"