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by pkolaczk
1940 days ago
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Fair point about Tesla. Basically you have to pay a lot for a car with such performance, so the price of battery vs the price of a powerful enough really big ICE is attractive. But that's still a niche of the market, most people don't buy cars in this price range. Tesla might have premium performance and nice handling but is still not comparable to established luxury brands in other areas like quality of assembly and materials, so it is not 100% fair comparing the price. > Diesels and HEVs are not much less expensive than EVs. Not yet, at least not in Europe. HEVs are very close to ICEVs now, particularly when comparing to a car with automatic transmission or a diesel. But EVs of the same make are typically 30%-50% more expensive, if not additionally donated by government programs or not getting any preferred taxation. That's why they got popular more in countries that offered big donations / tax discounts (e.g. Norway). Example: 2021 Hyundai Ionic Hybrid costs $24k, but a fully electric version starts at $33k. That's over 30% more. I could buy gasoline for over 15 years of driving for that. |
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At the price points they are competing in, Tesla has a competitive price offering (particularly if you are looking for performance). But there is a huge price umbrella below the base M3.
I'm not sure other EVs can say the same. The Bolt is in this weird territory where it's well priced for an EV, but it's not particularly well priced otherwise. Likewise the Nissan Leaf. I haven't seen or dealt with the VW.
It is very shrewd of Tesla to stick to price points where they can compete effectively. Focusing on places where they can sell vehicles which are competitive on merits allows them to sell vehicles as quickly as they produce them.