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by unilynx 1944 days ago
> If Google Analytics actually ignored data from Chrome in Incognito mode, it raises some questions: How does it detect that, exactly?

The most honest implementation would be to set the DNT header in incognito mode (as Firefox apparently does) and to have Analytics honor it. Does not require anything shady/anticompetitive

1 comments

This. Would be amazing to have a ruling enforcing DNT on GA, even if for Incognito since that gives backing to the DNT header, which has mostly been "don't honor" for advertisers.
As long as I can disable it (because DNT provides a pretty strong identification signal right now).