[spideymans]

>If Android follows suit (not guaranteed but iOS and Android often converge on features within a few versions of each other), then they are going to take another hit. Executives want to prevent this change in the interest of their personal wealth.

Google might be incentivized to do it, as doing so would harm the effectiveness of other ad networks without affecting their own (as long as the user has a Google account)

[krrrh]

Facebook’s attempts to legally challenge Apples UX changes seem fruitless, but they would definitely have a case against Google if they tried to pull this to benefit their ad network and data collection efforts over Facebook’s.