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by golover721 1950 days ago
I wonder how much of this is Nvidia getting pressure from the Gaming industry to do something about it. As far as Nvidia is concerned they are selling as many units as they can produce, so it is a gold rush for them. The gaming industry I am sure is getting concerned that for their new AAA titles already under development which require these high end GPUs, their customers won’t be able to get ahold of them. Or at least will be unwilling to pay the huge markups that the cards are going for.
3 comments

> As far as Nvidia is concerned they are selling as many units as they can produce, so it is a gold rush for them.

It actually is not, because those cards sold to miners don't just magically vanish, when crypto prices finally fall the miners will flood the market and the prices for new cards will have to be depressed as a result.

Mining sales should largely be thought of as a "pull-forward", they represent revenue that you're not going to make in some future quarter when everyone is buying used miner cards for 40% under MSRP. And NVIDIA themselves don't crank the chip price for OEMs (all of that was locked in a year ago) so they aren't making more money in the short term to make up for it.

That is specifically what NVIDIA is trying to address here by banning mining on gaming cards and creating mining-specific cards that can't be gamed on. Now cards that are sold for mining can't flood back and hit their future revenue in the gaming market.

It seems that most people have forgotten what it was like at the end of the mining craze and GPUs were plentiful, or that they've tried this tactic before (without the aggressive artificial restrictions).
Will they really require these gpus though? In my experience you can play virtually everything on a 4-5 year old card on some level of provided graphics settings.

IMO people obsess far too much on turning games up to the top setting when the actual result is hardly different, and certainly not worth buying a top card yearly for.

well, people will buy a console (i have a ps5) nvidia does not want that.
I suspect this is good point. Many light-mid gamers want to buy a new console or jump into a gaming PC, and both are in shortage. Selling gaming PC in this timing is important.