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by mikecolella
5488 days ago
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Just to give everyone an idea... my startup tracks advertising on the Google Display Network, which is one of the primary channels that Groupon has been using for advertising since the very beginning. Up until just a few months ago, we were finding Groupon ads at a rate of 5x the next largest advertiser on the network (US data only). Google itself was the next largest, 2nd to Groupon. 5x the reach of the next largest advertiser on the largest ad network in the world is remarkable to say the least. I haven't seen anything like it in the 2+ years that our service has been operational |
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