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by phlo 1949 days ago
SkyDemon (a flight planning and navigation app) is a delight for subscribers:

* Subscriptions are for one year at a time, and have transparently indicated pricing. No "$2.71 per day, charged annually", no hidden tips, taxes or convenience fees.

* If you don't use the app for a few months, they auto-extend your subscription by an extra month as a courtesy.

* When your annual subscription is about to expire, they send a reminder a few weeks and another a few days before the expiration. If you don't renew, you get a final "Sorry to see you go, here's how to reactivate for $annual_price, if you don't renew we'll delete your stored data in a few months" email.

This is how subscriptions should work. They send an appropriate amount of notification at a good schedule to make sure you don't accidentally forget to renew, and don't pester you to death if you don't.

2 comments

But please offer the option to autorenew. I don't want to have to spend time renewing all my subscriptions every year. I have my subscriptions for a good reason and see their charges every time -- if I want to cancel I'll do that.
This is similar to how Apple handles subs. You get notifications when subs are expiring or renewing, and if you cancel mid cycle you keep it for the remainder of the cycle usually, including free trials. Bonus, you can see all of your subs in one place, and cancel with a single tap.