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by tomlagier
1954 days ago
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This is a bit of confirmation bias, I think - successful newsletters have enough reputation that the reputation loss from low open rate or higher spam flag rate is offset. Newer newsletters don't have that reputation, so they are more heavily penalized for low open rate or higher spam flag rate. Thus, they need to react more quickly to users invisible actions or risk damaging their reputation. I don't think this is a growth hack, I think this is a necessary action as a new entrant in a very unforgiving space - see some stories upthread from legitimate newsletters. While your actions are invisible to the sender, they are _not_ invisible to your email provider, and ultimately they are the ones who make reputation decisions that can destroy a newsletter. |
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