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by danimal88 1946 days ago
As a manufacturer/seller on amazon, I sure wish I could stop doing business on amazon. Amazon charges me for everything, despite obvious customer abuse, simply because it's their customer not mine. Couple that with high margins and bad reviews sampling for those that don't cheat the system and you get beat up constantly on amazon. The thing is, if you have a shopify stores for your d2c you have an AB test on return rates, customer quality, CSAT etc., and while Amazon dramatically impacts your top line sales, it also really effects your bottom line because customers order carelessly (in our case they buy the wrong size product) which triggers an expensive and wasteful amount of reverse logistics. My customers that buy from my site ask us questions that we help with, get better service, and are better customers because there is a seller/customer relationship. On amazon, we cant even get their email address via the seller/customer messaging so we can't help them if they have configuration questions, troubleshooting, etc.

I just wish there was some sort of antiamazon coalition that would help move more e-commerce away and some standard messaging to make this movement known enough. The problem is that the point of sale and the seller credibility are comingled hence why even our shopify customers go to Amazon first. If you aren't on amazon, they wonder if you are a 'real' company. There must be a better way.

1 comments

Anti-Amazon coalition is called "anti-trust". That's why we can't let corporations grow this big, at least not this big in such a far reaching industry (ecommerce retail marketplace).

They've captured the market, now they can exert the lever as they please.