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by Cladode 1952 days ago
Rage clicks pay, shallow dismissals are easy to produce -- no time-consuming investigative journalism necessary.

Most important perhaps is that new media like Substack are in direct competition with traditional newpapers like the NYT. Coase's great insight (in: The Nature of the Firm, 1937) was that firms exist in order to reap economies of scale. Traditional newspapers reaped economies of scale from printing, paper distribution, subscriber and advertiser management. Essentially all of this is gone. What modern newspaper scale on is branding, and and selling influence, but this is in direct contradiction with strong journalists' interest (who do not like to be told by their editors what to write and how). Until recently, top journalists could not go alone, since they lacked the expertise to handle monetisation of their writing. This changed with the likes of Substack, which centralises (automates) subscriber management, and technical infrastructure, but without editorship. Hence, top writers are increasingly moving away from traditional newspapers to something like Substack, with Greenwald and Scott Siskind being two high-profile examples. They won't be the last.

Newspapers see the writing on the wall and fight back.

3 comments

>What modern newspaper scale on is branding

Things like integrity and trust matter more than ever, so the idea that newspapers would jeopardize that to get back at a somewhat meaningless scoop is pathetic.

The time will soon come when we cannot trust anything we don't see with our own eyes, and we will then need to have a web of trust with reliable sources.

Newspapers can still capitalize on being a source of trust and truth, if they don't fuck it up.

Of course, the NYT is still pretty reliable on citations of fact, even if their slant is worse than it should be.

I don't know, the more I think about it the less sense it makes. I wonder if we can apply Hanlon's Razor[1] and say it was just a poorly researched article. If the author did some brief googling for things people have said about Scott and his blog, they'll find other people who have quoted him out of context. For the example of "feminists are voldemort", Scott did mention that he's been quoted out of context lots of times on that line so it should show up lots of time on the internet. It might have been a sloppy re-quote instead of original research. Maybe it wasn't so much a hit-piece as a reflection of the easy-to-find popular trends of discussion about Scott's writing. In that case the NYT piece was very irresponsible, but not really malicious.

Part of the reason I'm leading this way is because and the end of the day, Scott just doesn't seem important enough to the NYT to focus on for a hit piece. And even then it reads more like a condemnation of SV tech culture than it does as a condemnation of Scott (however unfair it was to him).

[1]: https://en.wikipedia.org/wiki/Hanlon%27s_razor

Unfortunately, we know for sure that it was not just a poorly researched article. From Scott Aaronson[0]:

> I spent many hours with Cade, taking his calls and emails morning or night, at the playground with my kids or wherever else I was, answering his questions, giving context for his other interviews, suggesting people in the rationalist community for him to talk to…

and

> Was there some better, savvier way for me to help out? For each of the 14 points listed above, were I ever tempted to bang my head and say, “dammit, I wish I’d told Cade X, so his story could’ve reflected that perspective”—well, the truth of the matter is that I did tell him X! It’s just that I don’t get to decide which X’s make the final cut, or which ideological filter they’re passed through first.

[0]: https://www.scottaaronson.com/blog/?p=5310

I take your point with regard to the economic incentives at play. But at the end of the day, it seems likely that the net effect of this article will be to drive more readers to the new Subspace blog? (A sort of Streisand effect.)
That is likely to be the case. However the performance metrics that the authors are being evaluated on (like clicks, retweets, word-count) are unlikely to include hard-to-measure long-term effects like Streisand.

I think we are seeing a wounded animal's fight for survival ....