Ok, I am having a really hard time figuring out if that's serious or not. I watched the video and it was ridiculous, but it all seems to be done with a straight face. But maybe a school project or something? It's from 2017 so I assume they are now defunct, however it originated.
We live in an age where it's impossible to tell satire from reality. I clicked through to both "About" and "Blog," but am none the wiser for it. (Didn't dare to click "Pre-order" in case it were for real.)