[tluyben2]

The only ad that ever helped me, and that was indeed because of tracking, was for a desktop computer I was buying for a non tech friend: I searched for it and knew where to buy it when an ad popped up from a competing company offering the same thing for a few 100E less. As I would have not found this company by myself (they have adwords but their seo is nonexistent) it helped my friend. This is the first time in 25+ years of having internet I clicked on an ad and bought something.

To not have this privacy invasion, I would have gladly paid a few 100 more though.

And a confusing thing (to me); why did that ad only show up in another site (some news site with an unrelated article) instead of in Google when I searched for those specs? It did not have to be personalized at all: it just could have shown when I literally was searching for it with the search results adwords?