[tomjen3]

Was looking for a light weight laptop with very a very long battery life and an add for one showed up on my Facebook feed. I wouldn't buy it just from that ad, but I definitely looked that model up and considered it - ultimately I went for the new Mac, but if not that would have been a good candidate too.

To the contrary I got an add for the local bus service, which I checked out and found to be targeted to everybody living in Denmark and being 18+. It was extremely not relevant to me because I am a happy driver (happy in particular that I don't have to use the bus service).