[yawaworht1978]

The UI of US real estate websites horribly invasive and inefficient compared to European sites. They ask you to sign up or sign in via I auth for a simple property lookup. They prompt you to enter preferences then reload or ajax refresh the page. This is ridiculous, just offer a proper query filter and leave the user alone. I understand, the agencies want to push the data into some crm and follow up with retargeting etc. The victim is the user experience. Letting the potential buyer/renter view the properties without obstacles is certainly the better approach than retargeting after pissing them off.