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by roshodgekiss 5505 days ago
By all means our customers are welcome to clean, or segment their email subscriber lists as they see fit. However, there are some sound reasons why we don't recommend this - http://help.campaignmonitor.com/topic.aspx?t=54

(To clarify for others, 'inactive' in this context means 'does not open campaigns' - unlike bounces, which do get automatically removed from lists)

That said, list management isn't the topic at hand - it's relationship between reputation and Google rank.