[rodelrod]

Product analytics may tell you what is happening, but they won't tell you why it's happening. To your question, I don't really have a good answer. From a B2B SaaS perspective, we try to complement analytics with a lot of video calls but that's not nearly as good as sitting next to people while they do the work.

[vp8989]

It tells you what is happening that is easy enough to track and measure. Most empiricism in the business world is poser empiricism, people want to say they are "data-driven" because that is virtuous in our current culture but when push comes to shove no one wants to invest the time to do it properly.

[dayvough23]

Definitely not a replacement for watching people do their work but we've been using Cohere (https://cohere.so) to help us watch what our users are doing and how they're working.