[obenn]

Was it ever named “relentless” at some point? I’ve heard that was the original name, relentless.com still redirects to Amazon.com.

[PaulDavisThe1st]

That does sound vaguely familiar. Jeff did have a handful of other "name candidates" sitting around, and this seems like one in keeping with the sort of thing he was thinking about. I don't specifically remember it though.

[rexreed]

By any chance do you remember virtumall.com?

[rsync]

Cutco ... Interslice ...

[rexreed]

Not sure I get the reference

[trts]

They must have turned off the redirect sometime in the past few years. diapers.com also used to land on amazon.com :)

[ngold]

Gotta hedge your bets, but I'm glad that I don't shop at diapers.com.

[aidenn0]

IIRC amazon bought-out diapers.com; it was certainly some diaper startup that they are accused of using predatory pricing against.

[B1FF_PSUVM]

Incidentally, books.com was taken early on (say 1990) by an outfit in Ohio. Pre-web, they had a telnet interface.

[gxqoz]

There are a couple of institutions in the Seattle area that have pretty good generic domain names, presumably because of the tech connections in the area. For instance, the Washington State Fair has the domain thefair.com.

[mmmrtl]

Local zoo is zoo.org!

[gxqoz]

Oh yeah, forgot about that one.

[selimthegrim]

Imagine the Seafair pirates or Almost Live! shaking everyone down for domain names.

[davidrupp]

"Bezos and his wife grew fond of another possibility: Relentless.com. Friends suggested that it sounded a bit sinister. But something about it must have captivated Bezos: he registered the URL in September 1994, and he kept it. Type Relentless.com into the Web today and it takes you to Amazon." -- Stone, Brad. The Everything Store (p. 31). Little, Brown and Company. Kindle Edition.

N.B.: "Today", in the context of that quote, is ca. 2013, when the book was published. relentless.com redirected to amazon.com for me this morning (2021-02-03).

[benatkin]

Now he can make it redirect to blueorigin.com - or not. IDK.

[tybit]

I've also heard this and still think `relentless` is the best way to describe Amazon's behaviour I've heard, love em or hate em.

[nytesky]

I believe Bezos was a huge fan of Shackleton’s Endurance expedition; so it could have been homage to that.

[abhiyerra]

I thought it was endless.com that also redirects to Amazon.com

[spullara]

https://en.wikipedia.org/wiki/Endless.com