In my experience1, it is more common in European writings. American usage seems to be mainly by those who reject the "industrial agricultural complex" in favor of farms which provide more natural environments and biodiversity.
1 I grew up on a small "grass farm" reading Stockman Grass Farmer, Joel Salatin's writings, etc. and still pay some attention to what goes on.
1 I grew up on a small "grass farm" reading Stockman Grass Farmer, Joel Salatin's writings, etc. and still pay some attention to what goes on.