[EGreg]

HODLers also use emotion and ideology to keep from selling.

It’s decentralized motivation to coordinate!! :)

Someone would do well to inspire a cult following and a viral one at that... then it will attract people who just believe in the To the Moon rocket emojis

[chillacy]

This is some of the oldest stuff in the book in terms of human psychology: how to create group beliefs, how to punish defectors, etc. I think it might work surprisingly well, given the rise of populist movements in the past few years.