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by Nextgrid
1997 days ago
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Is it a problem that should be solved? Shouldn't people have the right to live in peace and not be forced to participate in some survey? I also don't really see the problem with 95% of people declining; they made the smart choice. If I was a regular Facebook user I would also decline because the account would contain tons of very sensitive data such as DMs and running an untrusted, unknown application on my main computer is also a major dealbreaker. |
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* An advertiser wants to place ads on sites / tv networks that have an audience that is more likely to buy their product upon seeing their ads. If they don't want to violate privacy, they run a survey. What if the response rate among a historical disenfranchised group (e.g. African Americans) is terrible? The modern "data driven" marketer would see little reason to advertise on Black media properties. This isn't a fictious example - it's a current problem in the media planning / agency industry.
* A local government has to decide between investing in more ESL resources in public education vs. other competing budget needs. They look at census / community survey data (which some Hispanic and immigrant populations are fearful of responding to d/t politicization) and decide to prioritize other asks due to undercounted demand. The data could also be skewed in other ways that warp their decision, like allocating budget to school zones that only represent specific immigrant communities that haven't historically been disenfranchised.
The big picture issue here is governments/businesses making decisions with bias information leading to incorrect conclusions, and the only know recourse currently is to scrap privacy.