[ramblerman]

There is a lot of fear mongering and false analogies in this article.

1) For sure the state of online ads right now is overhyped. But to claim it's therefore all a bubble and you can't derive value from targeted instagram ads, or adwords doesn't withstand basic scrutiny.

2) The subprime mortgage crisis collapsed the way it did because money was owed that couldn't be paid back. This is not the case here, the money is simply spent with no ROI. One could argue this is a positive as it means there is money in the economy that could/will be put to better use.

If google and facebook shrink gradually in the next 10 years this is a net positive imo. But to claim it will be a mass exodus, and collapse the market overnight seems a bit stretched.

[castratikron]

FB shrinks, meaning fewer engineers making six figures, meaning rent goes down and all of those high end apartments are only worth 50% what you told the bank it's worth when you took out the loan to build it. If this happened right after the already low rent from the covid slump it could be big trouble. Question is, is there enough money tied up in this where it would make another 2008-sized problem?