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by cph_dev
1994 days ago
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Hello Kohanz, Thanks for the comment, we have talked with few usually when we give a demo (8-10 per week) we ask them what they are looking for and most of them are in the tool because of covid as teams are remote and second it is free tool. Then there is another segment these are large enterprises and they ask us a lot about security, sso and integrations we have quoted them price from 1 USD per user per month to 10 USD and reaction is mixed some thinks even 1USD is high price for this kind of tool. We know that many of these will convert but do not know exactly how many, the last type is the users who are using the tool for more then one year and they praise the tool as how it has evolved in this time and they get real value but not all of these will convert. The think i am worried is that our growth happened like this, A dev team from a company started using it and then they like it and in few months it will be 5-15 teams from same company will start using it because they liked it and it was free now If we go hard with pricing and lockout free users then our growth may suffer, Is it a good idea in our case to offer 90% of the product as free and lockout the remaining 10% features for paid. One of my friend in SaaS thinks we are crazy stupid to do it like this, he suggests that we lockout the whole product and offer 1 month trial, the people who really needs this will pay and rest will run away, and I do not feel comfortable doing this. Sorry for the long answer but just want to write everything. |
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The numbers you are contemplating here are shockingly low — 1000x too low — for enterprise SaaS. Questions about security and SSO are “tells” that you’re dealing with a very different kind of customer.
If you want to sell to large enterprises, this patio11 article is a good start: https://training.kalzumeus.com/newsletters/archive/enterpris...
Do you or your co-founders have a strong sales background? If not, skip the whole enterprise sales thing for now and focus on converting consumer accounts. With half a million users, even a low conversion rate at a low price point should turn this into a profitable business.