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by vgaldikas 2000 days ago
Well it will reduce impulse purchases. I dont remember exact number, but a high % of crisps sales are not planned purchases.
1 comments

My suspicion has always been that people would probably rarely chew gum from single small packets if it wasn't there where you line up for checkout. Instead, they'd buy the same-size packets that come in bunches of 5 or whatever, and usually cheaper per pack anyway.

You often see batteries there along with them with the gum and chips/crisps. At least batteries practical sense - the last moment things people tend to forget, but actually do need or want.