[henearkr]

But you know that insurers have only benefits to keep you healthy (because then you only pay your monthly fee and they don't need to refund you any medical expense), so there are lots of these health-preserving programs, as there always has been even before the wearables.

Here where I live there is an insurance company offering you points to walk miles and/or go to the gym, and then exchange your points for presents. To keep you healthy and thus profitable to them.