[est31]

Maybe it's an interview of Bezos himself? It's written a lot like from someone's point of view who a) knows the early history b) is familiar with current daily business (like covid) c) is familiar with how different factions inside the company were years ago. If you look at the company from a global perspective but still from the inside, there are only few people around who can write such an interview.

Caesar wrote his books in the third person as well. Bezos seems to me like the kind of guy who'd do that.

Also I'm not too familiar with how Bezos writes, but from the few interviews of him that I've heard, it sounds a lot like him to me. See also this letter... guess the author :). https://twitter.com/LettersOfNote/status/923473337115914240