[cjblomqvist]

If you've read the research properly behind the Innovators Dilemma - I'd argue it's not such a case. CCs theory on disruption might be the most misused and overhyped stuff I've ever come to research. (did my MSc thesis on it, with support from a professor whose main research area was disruption...) - unless there are underlying new technological paradigm shifts underpinning those UX changes, but I doubt that.

This is a case of Google not seeing the cost/benefit equation being positive between changing the UX from it's current UXs to some other ones (within the same technological paradigm).

Sure, it might be a case of resource dependence and a lack of will to "start over". But that doesn't imply disruption as described by CC (at least not originally)

[catwind7]

I see - just curious, in what way is it mostly misused and can you be specific about how I've misuse it? I'm still not convinced I've misused it but would like to know so I don't do it again