[Nathanael]

I'm sorry if the words sound empty to you. All I can say is when I place this badge in a GitHub repo's README or in my email signature, it's my way to wish well on the people who come in contact with that repo, or with my email, and it is sincere. The messages vary but they all support that same intention.

At times I've stumbled on graffiti in the street that were random messages of kindness from complete strangers, and they brightened my day. So I don't think it needs to come from someone who knows you to mean something.

[nicbou]

On the topic of kind speech, "I'm sorry you feel this way" is a prime example of a non-apology apology.

[Nathanael]

I agree that’s not always a wise thing to say. I disagree with the implication that it’s what I’m doing. I don’t believe @aflag was requesting an apology or that I’ve done something that would require one here. Context matters, sometimes “I’m sorry” expresses compassion rather than remorse.

[aflag]

I wasn't really. Just trying to give useful feedback. I'm probably not alone in finding these tacky/empty. As you point out yourself, we are already bombarded by ads with unsincere words. This feels like just adding to the mix, though kind words are, arguably, better than what we see in ads.

Anyway, if the goal is to brighten someone's day, an innocent joke or a little pun may be much more effective. I feel like lighter words are better than emotionally loaded ones when interact with complete strangers.

[Nathanael]

I see your point, thanks for the feedback. :)