[auston]

Agreed.

I'd love to start a discussion here about LTV! So, AFAIK:

LTV is simple: customer revenue per month * months with your company

Segmenting beyond that - it is not very possible because google analytics hides your per visitor data. If products like clicky/google analytics would dump out full data sets, this kind of software would be very easy to create.

Otherwise, you need an end-to-end solution. Meaning from visitor to customer tracking.

Does anyone know something I don't about segmenting customers LTV?