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by mrits 2023 days ago
For their users.
1 comments
fakedang 2023 days ago
At that point (around the time of the acquisition), I guess one could say there was significant overlap between FB and IG users, and that FB had more users than IG.
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mrits 2023 days ago
No, Instagram had a thriving mobile user base. Facebook was getting demolished by Twitter in this area at the time. FB knew the future was mobile
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fakedang 2023 days ago
That clearly implies that the acquisition wasn't for the users but for the platform and the brand value associated with being present on mobile.
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