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by lotsofpulp
2017 days ago
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And the iPhone SE, iPad Mini, and MacBook Air are extremely competitively priced, especially if you amortize over their lifetimes versus competing products' lifetimes. There isn't even a competing product for iPad Mini. Maybe a case can be made for the highest end Apple products are Veblen goods, but that's a far less interesting comment than all Apple products are Veblen goods. |
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In contradiction to your post which I replied to, Apple has raised the price of their flagship iPad and iPhone, and continued to bust through sales records. That's Veblen enough for me.
They have also lowered the price of their most affordable product in a category, and in any case, this being tech, each new product isn't the same as the predecessor, which complicates the analysis.
I don't think "people buy the latest flagship iPhone because it's expensive" is as true for Apple as it is for, say, BMW.
But it's reasonably true, and there's a trope to go with it: Apple keeps releasing products where the commentariat say "that's so much money for an X! who is going to buy this?" and then sell millions of that product.