[fairity]

How do you expect market share between artificial and real trees to trend going forward?

From the outside looking in, the market share graph in the article seemed like cause for concern for farmers like yourself.

[rdj]

This gets into a bigger conversation about business models. For us, we are selling an experience that includes a tree. Artificial trees will not be able to replace that. But selling an experience is a low volume game and the revenue has to either be made up in price or via the addition of alternative revenue streams.