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by hombre_fatal 2020 days ago
Seems like you're trying to be cynical, but it doesn't really fit.

The charge of putting a lot of work into an interesting article that HNers would upvote isn't very damning, and doing all of that just to increment 16 -> 17 in some marketing material isn't very convincing.

His own advice in the videos is "write good, interesting content" not some sort of gimmick.