[amoorthy]

Ex-HubSpotter here. Two observations:

1. The deck is a good recruiting tool. Once you're past the start-up phase and are a scale-up this matters a lot.

2. Cynicism of such decks is understandable because it is just words and culture often reflects the founders' values. As such we were lucky that Dharmesh and Brian are among the highest integrity folks I've worked with who solve for the company always and never for themselves.

The value of the deck for other companies may be encouraging a thoughtful discussion about what kind of culture they want and providing an opportunity to critically evaluate leadership who tacitly set the day-to-day culture.