[phjordon]

It’s not popular because it’s incredibly expensive. For $12/month you get:

- No ads

- Minor usability improvements to the app

- “premium” content

- YouTube Music

The “premium” content is trash and YouTube Music is the worst music app with any significant effort put behind it, in addition to being a significant step down from Google‘s previous offering.

Most people would rather deal with the ads.

[chii]

If youtube premium allowed you to access _all_ member's only videos on all channels, then it's be worth it.