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by phlux 5522 days ago
"Price the product well: At $8 a month, Hasting said the streaming service is priced so that people who use it once or twice a month will still find value and come back. And those who use it once or twice a week will rave about it to friends."

This is such a powerful statement for any business.

Price it so that occasional use sees value and heavy use becomes fanatical supporters.

APPLE ARE YOU LISTENING! :P

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