[timjones]

I agree that there's nothing wrong with spending a week or two developing an MVP first.

I don't plan on spending more than 3-4 weeks building an MVP, which I'll start within 2 weeks.

An advantage that my current approach gives me is a few dozen low-commitment (but qualified) waitlist users that have shown some initial interest.

I obviously have some close friends that will try it out with their teams. But going distribution-first allows me to easily expand beyond that close circle to a more unbiased group of people.