[michaelpinto]

I the iPad as a videogame platform — that means their peers are really Nintendo, Sony and Microsoft with the Xbox. But unlike the later two Apple is really going for the home market, i.e. marketing to a family (just like Disney).

With that in mind Apple is really closer to being Nintendo than anything else — so if you think in those terms they're in fact very open with what they allow into their store. Also I've never known Apple to tout the idea that "we're open" or even that "we do no evil". So I think in that way they're a bit more honest.