[yborg]

Intel mentally isn't anywhere near the rock bottom they would need to be to admit inferiority to AMD by actually underpricing them even though they easily have the margin to do so. This might even be the right strategy if they think they can come back in a couple of years and beat AMD, why damage the brand now?

[sadness2]

This would not be a change in pricing strategy by Intel. Intel has consistently provided better price-to-performance ratio for gaming than AMD. Since AMD bumped their pricing with this launch, Intel arguably still holds this edge, especially if you account for overclocking and board prices.

https://cpu.userbenchmark.com/Compare/Intel-Core-i9-10900K-v...

https://cpu.userbenchmark.com/Compare/Intel-Core-i5-10600K-v...

https://cpu.userbenchmark.com/Compare/Intel-Core-i5-10600K-v...