[jessep]

Yeah, we're going to address this. A/B tests and metrics guided us to this (it converts better), and I don't know why the minimal-information thing has worked well for us, maybe it forces people to try it out. I think some of it has to do with the fact that most of it is just word of mouth, and probably our attempts at more information weren't well done.

We're working on building a library of examples with video and interactive documents that people can play with and find from the home page.