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by TheKarateKid 2057 days ago
What also probably happened is that Facebook changed their algorithm to reduce organic growth to push businesses like this to spend more on ad money. They've been doing this for a few years now, and have been aggressively doing the same on Instagram.

Love or hate TikTok, the reason it's become so big is that their algorithm actually promotes organic growth instead of hindering it.

3 comments

That is also entirely possible... I have seen some specific statements regarding my assertion. It's entirely possible to be either, both or a mix.

In any case, I'm using FB and Twitter far less these days than even a couple years ago. I happen to like debate, and discussion of competing ideas. Now it's all ad hominem attacks and vitriol. While I do sometimes engage, I simply don't enjoy it and don't fit well into the echo chambers.

Maybe because all the reasonable people like yourself have left, and took nuance with them. Now it's just the shouty people that remain.
AFAIK the FB algorithm also prefers posts from friends over posts from business pages, since that's the content that people prefer seeing.
That's my parent's theory.