I think your misunderstood my initial comment. It was regarding the fact that service based companies are expected to not reach scales that VCs look for, so my question was more so regarding how they plan to approach that problem when the time comes.
Exactly. The goal is a great product. If we focus on that and the gratification that comes with it, any other kinds of success, be it financial or otherwise, are only because we have that core goal first in mind - every_single_day.