| There are at least three types of searches where Google is still the 'king' over Bing. 1. Index size - Google spider visits more places than Bing spider. This is why Google delivers better results for compiler error strings, serial numbers etc. Query examples where Bing/DDG completely miss the mark: SA1DP2CF - a serial number s2 034 253 033 C - audi rs2 exhaust manifold part no Denninger Str. 96, 81925 München, Germany - what is on this location? 2. Intent/Semantic Query examples: tesla 00001 - who owns first tesla? Bing is completely lost original elite alien name - looking for thargoids, Google tells me that right away, DDG #8 3. Localized Query example:
hiking trails - Google gives me relevant local results based on my location (IP based), DDG doesn't (although it is aware of my IP-based location in the same way) Getting these right is incredibly hard as you literally need Google size infrastructure to get this right, which even Bing doesn't have. Second thing that is hard to catch up for any Google competitor is the rest of Google infrastructure users rely on - Browser, Email, Meet, Docs, Youtube, Android, Drive... Even if you get the search right but the user has to go back to Google for the rest of services, Google has a chance to get the user back. IMO attacking Google starts with developing a product that does not insult user's intelligence, is innovative and does things Google can't, explores different business models (as ads inevitably lead to conflict of interest - optimize for user experience or advertising revenue?) and offers infrastructure that displaces (at least some) Google services. |